shownotes_20170917

Opening
  Opening Music
    Music is Say Anything by Manda and the Marbles
News
  Meet Us at Our Place Event
    Apple Park and the Steve Jobs Theater
      Opening tribute and Tim's comments were perfect
      The space is amazing
      Great to see pictures and reactions form the media
      Press got early access to the Visitor Center and Store. Special Apple Park T-Shirts and swag was for sale.
        Small cafe complete with coffee bar
      Theater has leather seats (reportedly costing $14K each?)
        Power outlets at the base of each seat.
      Stair railings carved into the walls as you descend down to the theater entrance level
      Level at the top of the theater, where you enter, has a turning circular divider that opens to become the open demo area
        Gruber mentions it's amazing beautiful, but maybe not practical
        Crowd too big and not enough iPhone X demo units
    Apple Watch Series 3
      Cellular built-in, same number as iPhone.
      Stream Apple Music
      Tech
        New W2 Chip. Dual core
          80% faster WiFi 50% better battery efficiency
        Siri voice on Apple Watch
        Same battery life, up to 18 hours
          90 time checks, 90 notifications, 45 minutes of app use, and a 30-minute workout with music playback from Apple Watch via Bluetooth.
          1 hour cellular talk, 3 when paired to phone
          10 hours of music playback when paired to iPhone
          Workouts: Up to 10 hours indoor workout, Up to 5 hours outdoor workout with GPS, Up to 4 hours outdoor workout with GPS and LTE
      Barometric altimeter
      Antenna in display
      Integrated electronic SIM
      Same size as Series 2 case, display .25mm thicker.
      Grey Ceramic, new sport loop bands
      Order September 15th ship September 22
      From $329 and $399 with cellular.
        Steel and Ceramic models appear to be limited to the GPS+Cellular versions (can be used without a cell contract)
          Just like with iPhone you can turn off the cellular (save battery)
        Series 1 at lower price of $249.00
        The only difference between the Series 1 and Series 2 is the GPS and swim proofing.
      9 countries, 14 carriers
        Looks like most carriers in the US will charge about $10/mo. to add an Apple Watch to your existing iPhone cellular data plan
        Looks like roaming is NOT supported and the versions are country specific (can't use a US one in the UK even if your carrier plan has coverage in that country). Cellular frequencies are country specific for the various models.
        Play comment from Tim
        Might be possible that some of the MVNO carriers, like Cricket, add that support in the future
        I also think competition will quickly drive offers, pricing, and services around this. I think it's months before we see a carrier start to bundle it into a plan for free.
    Apple TV 4K
      4K and HDR
        HDR 10 and Dolby Vision
      A10X processor
      Same price as HD
        Most studios on board, but Disney seems to be a hold out.
      Automatic upgrade to 4K/HDR
      Netflix and Amazon Prime Video
      No USB-C port anymore
        Xcode 9 now lets you wirelessly connect your Apple TV, so no need to connect to iTunes
        Can even grab screen recordings through Quicktime wirelessly now, W00t.
      Pricing has gone up $30 bucks, $179.00 for 32GB version and is the same $199.00 for the 64GB
        Available for pre-order this past Friday and shipping September 22nd.
      TV App in seven additional countries.
        Canada and Australia later this month
        UK, France, Germany, Sweden, Norway, Later this year
    iPhone 8
      TrueTone display
        Front and glass black design. Silver, Space Gray, Gold
          Glass reinforced by laser welded steel & copper structure
          Claims most durable glass ever in a smartphone.
        New Retina HD display
          4.7” and 5.5” display
        New stereo speakers
          25% louder
          deeper bass
        A11 Bionic
          6-core cpu
          4.3 billion transistors
          2-high Performance cores
          4 high efficiency cores
          Neural Engine. Used for machine learning algorithms working inside iOS.
        First Apple designed GPU
          3-core design
          30% faster than A10 Fusion, but uses half the power
          Designed for apps and games and Metal 2
        Apple designed ISP
          Delivers faster low-light autofocus, an improved pixel processor, and hardware multi-band noise reduction.
        Camera
          New larger 12 MP sensor
          Front facing TrueDepth camera is 7MP
          New Slow Sync Flash, a digital slow-shutter speed achieved by using short bursts of light to even out the background. Subject in focus and movement is blurred (cool processional effect). We'll see if Apple's digital approximation pulls it off.
        Portrait Lighting (beta)
          Uses depth map to separate subjects from background
          Applies machine learning to crest facial landmarks to adjust lighting over facial contours
          All in real time
          Swipe to pick effect. Can be changed later. Will ship with iPhone 8 Plus
        Video
          Apple designed video encoder
          Analyzes 2 million tiles per second
          Uses AI to look for grass, sky, and motion, and then optimize compression
          1080p HD 240fps slow motion
        Augmented reality
          Cameras calibrated for AR
          New gyroscope and accelerometers
          Software tuned for advanced motion tracking
          MLB at app stats over live game.
        Wireless
          Bluetooth 5
          Wireless charging, full support for the Qi standard.
            This is going to be huge for adoption in public spaces.
            New AirPods case with Wireless charging.
            Reportedly will cost $69 and come out in December, though iPhone X product page says "AirPods with wireless charging capabilities coming in 2018."
            Should work through most cases. The standard says charging should work up to 45mm in depth. The iPhone and charging pad account for about 7mm of that in total. Leaves you with 35mm (1.37 inches). Metal cases will block the signal.
        64GB and 256GB
        From $699.00 iPhone 8, $799 iPhone 8 Plus
        Pre-order 15th, ship 22nd. iOS 11 - Ships September 19th.
    iPhone X
      Two color space gray and silver
      Super Retina Display
        5.8-inches
        2436 x 1125
        458 ppi
        HDR Dolby Vision and HDR10
        TrueTone
      Swipe up from bottom to go to home screen.
        Tap to wake
        Swipe and pause to activate the App Switcher
      Side button press and hold to activate Siri (going off in you pocket)
      Double-tap side button to activate Apple Pay
      Face ID
        TrueDepth Camera system
          Infrared camera
          Flood illuminator
          Front camera
          Dot projector
          30,000 IR dots
            Uses mathematical model built with neural network to see if scans match
              Used over a billion facial images to train the system with AI and machine learning
              Uses the neural engine in A11 Bionic chip fro this
            All data and processing is local to the phone
            Will work in the dark, it uses IR (same tech in night vision)
        Look at it to unlock
          Requires users attention for unlock. Need to have your eyes open.
          Apple calls it "Attention Awareness" and it also will keep the screen lit while you're looking at it.
          Will even lower the volume of an alarm or ringer once it has your attention.
          Can be disabled in accessibility. Good, but sucks that some user have reduced security.
          "Squeeze" to disable, if you bring up the "power down screen". Works with any of the side buttons
        Processed by the Neural engine in the A11 Bionic
        Security
          1 in 50,000 chance of accidental unlock with TouchID
          1 in 1,000,000
          Can't be fooled by photos or even high end Hollywood quality masks
          Can handle changes over time and will learn as your look adapts.
          Even if you have on, most, sunglasses (uses IR light)
          Will need to retain if you have swelling or disfigurement due to an accident, or if the structure of your face changes due to facial reconstruction
          Can be fooled by "evil" identical twins
          Require passcode after 5 unsuccessful attempts
          The data itself is not an image, but a complex mathematical model. that is encrypted and stores in the secure enclave on the device
            Apple doesn't have the data
            Even if an attacker hacked your phone and the secure enclave using the mathematical data to reconstruct your exact face would be nearly impossible.
          Apple's app guidelines say FaceID is only for users 13 and over, I assume this is somehow COPPA related, but crazy in many levels.
            Family plans in iCloud you do set the child's age, so maybe there are checks against that?
        Works with 3rd party apps that support TouchID
          All this is probably built into the APIs devs use for TouchID and now FaceID
          I imagine the UIs, even in 3rd party apps will adapt even without the app needing to be updated.
        Can currently only recognize one face.
        Animoji
        Switch apps by swiping along bottom of screen
        Control Center swipe down from right ear
        Notification Center swipe from left ear
      Cameras
        Dual optical image stabilization
        Front side true depth camera
        The front telephoto camera has a f/2.4 aperture vs. f/2.8 for the Plus model
        Front camera can also, do "Portrait" effects (not available on 8 Plus).
      Two hour longer battery life than iPhone 7
      Sneak peek wireless charging mat
        iPhone, Apple Watch Series 3, new AirPods Wireless charging case (optional)
        AirPower, available next year.
        Seems to be an Apple "extension" of the Qi standard. They may or may not share the tech back with the Wireless Power Consortium.
      Pre-order October 27th, Ships November 3rd.
        64GB and 256GB, starting at $999.00
      Other models
        iPhone SE $349.00 for 32GB and $449.00 for 128GB ($50 less)
        iPhone 6S $449.00 for 32GB and $549.00 for 128GB
        iPhone 7 32GB for $549.00 and $649.00 for 128GB
        iPhone 7 Plus 32GB for $$669 and $769.00 for 128GB
        Too many models?
    Other Stuff
      No more Product RED models, currently.
      New "Button" stuff on iPhone 8
        Screenshot using side button + volume up
        Siri: Press and hold Side button.
        Apple Pay: Double-click Side button.
        Accessibility: Triple-click Side button (if enabled.)
      New iPhones, 8 series and X support fast charging, 0 to 50% charge in 30 minutes.
        Need to buy an extra Apple USB-C charger and USB-C to lightning cable.
        Apple's 29W charger is $49.00
        You might already have one if you have a USB-C MacBook or MacBook Pro.
      Apple did pre-approvals of iPhone Upgrade program customers
        Also offered a Trade-in Kit with a prepaid shipping label to return old iPhone to Apple, rather than being forced to visit an Apple Store to complete the upgrade process.
        Did this in advance of the 8 pre-ordering and I assume they will do it next month before the iPhone X is released.
      iPhone X Leather Folio case.
        $99 in four different colors
        Cosmos Blue, Taupe, Black, and Berry
      Apple raised prices on the higher capacity 256GB and 512GB models of the 10.5-inch and 12.9-inch, by $50.00. Due to rising
      New urBeats wired headphones in 3.5mm and Lightning versions. Shipping this fall for $99.95
      New SiriRemote, white ring around the menu button, for $59 (used to be $79)
    iTunes 12.7
      Apple has "streamlined" it and removed the App Store and App management.
      For iOS 11 and macOS Sierra brings "friends" support.
      Internet Radio is now part of Music, and iTunes U content is under Podcasts
      Ringtones also can now only be downloaded from the App Store to your device on iOS
      Windows users will no longer see iBooks in iTunes, need to use the iOS app
      Can connect your iOS device to iTunes and drag in IPA (iPhone App files) and ringtones.
        ~/Music/iTunes Library/Mobile Applications/
        ~/Music/iTunes Library/Tones/
        Backup and delete these if you'd like. They are no longer needed locally.
        Unfortunately means not every time you erase and restore ALL apps will need to be re-downloaded (lots of time and bandwidth)
      File transfers to apps are still there
        Select the iOS device in iTunes by clicking its icon in the area below the playback bar, then click File Sharing in the navigation list at left.
      Means you can't browse apps from the Mac.
  My Thoughts and reactions
    The Face ID "fail"
      When Craig Federighi first tried to demo the feature it failed.
      I'll admit, I was shocked and disappointed. I saw it as vindication for my theory that FaceID is not a replacement for TouchID
      I also figured, hey it's beta software and beta hardware, so things happen.
      It worked flawlessly and quickly, several times, with the backup phone.
      Apple said the issue was it locked out when the people attending to the demo devices were making sure they were cleaned and prepped for the demo.
      Just like TouchID, 5 bad attempts will force you to use a passcode to unlock.
    FaceID
      Reportedly FaceID was "always" the planned replacement for TouchID (at least for the past year according to John Gruber).
      I have concerns still, but I'm willing to try it before passing final judgement.
      I LOVE TouchID, so it will be a hard sell for me.
    Animoji will be cool for about 5 minutes
      My kids and their friend will use the constantly
      Will also "upsell" phones.
    Notch-rage
      Can we please get over this? Fine if you don't like it. The iPhone 8 and 8 Plus are awesome updates and have almost all the same features available as the iPhone X, plus they're a bit less expensive.
        Key differences between the 8 Plus and the X
          Size, big screen in smaller package.
          Notch
          Dual optical image stabilization on rear camera
          Portrait effects on TrueDepth Camera
          FaceID
          Battery life is slightly less. one hour less of internet use, and one hour less of video playback,
      No one is making you buy an iPhone X
      Without the home button one can argue the "notch" is there for branding as much as it is for functionality (maybe more?).
      Some feel that a full small "forehead" at the top would be better.
      The notches, do fit dynamic information like time, status indicators, etc. and in those views it's a neat effect
      The "ears" also give logical physical swipe start locations for Control Center and Notifications since the bottom swipe is now used for the home and app switching gesture.
      In video, the default is to avoid the notch at full screen. Double-tap expands.
      If apps use Apple's Auto-layout (which Apple has pushed for years) there won't be UI issues. Apps that have used custom UI's might need to be adapted to deal with the notch and the corners (now rounded).
      Web developer guidelines for Safari, which will by default "whitebox" the sides. (can apply CSS to define background color or images, etc.)
      Apple's Human Interface Guidelines ask developers not to try and hide the notch nor to do things that specifically call attention to it.
        The HIG is not a set of rules. Devs can still do whatever they want.
        Many will opt to "hide" the bar with black bars top and bottom.
        Also seem to be matching the rounded corners.
    So much custom silicon and it matters
      Apple now designs the CPU, the GPU, the Image Signal Processor (ISP), neural engine, secure enclave, etc..
      The integration of this with the software and the advantage it gives Apple cannot be overstated.
      This more than anything is what put Apple far ahead of the competition.
      The facial recognition will never be as good on a competing device (at least not soon) because of this kind of tech. Same thing for advances photo features
        They just don't dump AI on a GPU, it has a system dedicated and optimized for just that task.
      Yes they can match hardware specs point for point, but that alone doesn't get you to "it just works" levels.
      Keeping AI and the supporting data secure on the device is only possible because of this. Competitors will have a hard time matching that.
      Same goes for AR processing.
      It's what enables energy efficiencies that let you get LTE in a smartwatch and not have it to be massive and suck.
    What's the deal with wireless charging?
      Play comment from Mike
      Has the disadvantage of not being able to charge and use the device at the same time
      Still it's a nice option especially for "top ups"
    What am I getting and not getting
      No Apple TV 4K
      No Apple Watch Series 3
      iPhone X for sure.
        I want the dual cameras and all that come with them
          Play comment from Marco
          The thing is these technologies will make the guys like me, who don't know how to do lighting, get way better pictures.
          The software will probably never match the real thing, but it is getting a lot better.
        Not going to be significantly bigger than my iPhone 7, YES!
        FaceID and no home button I think I'll adapt to quickly and if I hate it for Apple Pay I still have my Apple Watch.
        No matter how you try to slice, dice, or justify it the price is outrageous. And yes, many international customers are paying the "Apple" tax, but what are you gonna do.
        I would probably NOT be upgrading if I wasn't doing a popular Apple podcast.
      AppleCare+
        Debating if I should get it this year.
        $199 on the iPhone X, we don't yet know screen replacement cost or out of warranty cost, but looking at the iPhone 8.
        The price on AppleCare+ also went up $20, to $149.00 on the Plus models
        $129.00 for Apple Care+ and $29.00 for a screen replacement (cost $169.00 without Apple Care)
        Full replacement is $99.00 ($228.00 total) vs. $349.00 for full out-of-warranty replacement.
        Seems like a good deal as if you have an accident your costs are lower. Plus, chances are the costs for the iPhone X replacements are going to be even higher.
        Comes down to piece of mind.
    Apple Watch and Apple TV are still great upgrades
      Getting LTE into an Apple Watch that is the same size and has same battery life is an amazing feat.
      LTE on Apple Watch is going to be a "must have" feature for many.
      4K needed to happen and Apple didn't come in half baked.
Feedback, commentary, opinions
  Want to play with AR Kit? pCalc
    Here's a cool thing.
    If you own a copy of the app pCalc and are running iOS 11. The latest version of pCalc has an AR Kit easter egg.
    You go into the 'Info' screen and then into 'Help' under the ‘About PCalc’ and tap the logo
    You'll get a whole UI with a mini game and a 3D environment.
    Tap the 'AR' icon and get an AR Kit experience.
    I'll let you play, but you can roll dies and flip coins among other things. Also add virtual pCalc calculators that "work".
    Amazing.
  Prepping for OS Upgrades
    Play comment from Gary
    Clear out old backups
      iTunes > Preferences > Devices > Device backups
      You can select and delete old backups.
    Use iMazing. It will let you set the backup destination and that could be on an external.
    My recommendations
      Consider waiting if you can. Let other's take the bumps and bruises.
        Yes these OSes are stable and have been tested, but there are always edge cases
        Your third party apps and software are the things to most worry about. Check online and with the developers before hand.
      Backup, Backup, backup.
      Cloneable backup for macOS
        Be aware that if you have an SSD that your drive will be converted to APFS and that some cloned backup tools, like Super Duper, will not be able to make a bootable backup day one.
        Get an extra drive for a cloneable backup of your old system and keep that around and unattached if you can.
Closing
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