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Record quarter with double dight growth in products and services.
Revenue of $59.7 billion and profit of $11.25 billion.
Revenue breakdowns by product category
$26.42 billion: iPhone (Up 1.66% YOY)
$13.16 billion: Services (Up 14.85% YOY)
$7.08 billion: Mac (Up 21.63% YOY)
$6.58 billion: iPad (Up 31.04% YOY)
$6.45 billion: Wearables, Home, and Accessories (Up 16.74% YOY)
International sales accounted for 60 percent of revenue
Of particular, but not surprising, interest are the large growth numbers in Mac and iPad sales
What was surprising, even to Apple, was the small growth in iPhone revenue
Cook attributed it to the success of the lower cost iPhone SE update and the economic stimulus package
The global smartphone market declined 14% in the second quarter of 2020 according latest research from Canalys
They report that Apple was the only company to grow in the quarter with shipment up 25 percent year over year.
Apple did note that despite the great success in online sales, store closures “weigh on the results”
Apple updates the iMac Line
As expected Apple has come out with some updates to the iMac line.
But going against a number of rumors it’s not quite the updates that were expected.
No redesign or new sizes, like the 24-inch.
Still they made an impressive update to the 27-inch model
New 10th gen Intel Core processors with 6, 8 or 10 core options
AMD Radeon Pro Series 5000 graphics
up to 128GB or RAM (still consumer upgradable)
T2 security chip
All SSDs with up to 8TB
1080p FaceTime camera (finally) and updated ‘studio quality’ microphone system
$500 nanotexture glass option, like on the Pro Display XDR
Also like the Pro Display, Apple will include a special cloth that is the ONLY cloth they advise be used to clean the display
You also cannot use water to clean the display. If liquid is needed Apple says use their cloth and a 70-percent isopropyl alcohol (IPA) solution.
Replacement cloths need to be ordered from Apple for around $9 bucks each
Prices start at USD $1,799 for 27-inch with a six-core CPU, 8 GB RAM, a Radeon Pro 5300 GPU, and a 256 GB SSD
With the new specs it’s an attractive machine
Up to 65% faster performance in the CPU and up to 55% faster graphics performance
Still, Apple Silicon based iMacs are likely approaching
Updates to the 21.5-inch models are disappointing, at best
Finally SSD across the line, but you can order with a Fusion drive
No CPU updates
The base mode iMac Pro got a CPU bump.
The base config now comes with a 10-core 3.0 GHz Xeon W chip, which was previously an upgrade option
Apple released the first public beta of Big Sur
While it might be tempting, I’d advise most people avoid it on their main systems.
iPhone 12 will be “a few weeks late”
Apple did confirm that the launch of this years iPhone updates would be “a few weeks late”.
Last year Apple started selling iPhones in late September, so depending on Apple’s definition of “a few weeks” we could be looking at mid to late October.
We’re expecting a four model line-up this year with two size options on the iPhone 12 (5.4-inch and 6.1-inch) and two iPhone 12 Pro models. The 6.1-inch iPhone 12 Pro and a 6.7-inch iPhone 12 Pro Max.
It’s likely that the Pro models will get the new LiDAR Scanner tech that was released with the latest iPad Pro updates.
I wouldn’t be surprised either if we saw a staggered release for different models.
Apple has done this in the past.
Some recent rumors are suggesting the two 6.1-inch models would come first and the 5.4-inch and 6.7-inch models would be released a few weeks later.
Ming Chi-Kuo recently noted an issue with one of Apple’s camera lens suppliers where coatings on the wide angle lenses were becoming cracked.
He said that’s not likely to impact the launch timeline
Kuo seemed to indicate the production of the 5.4-inch and lower-end 6.1-inch model was proceeding simultaneously. So could be that the iPhone 12 would launch first, followed by the Pro models.
Starting to see more frequent component leaks
Weibo had what is reportedly a circular array of 36 magnets that would be inside the back case
Likely for mounting or alignment for charging
Also reported leaks of an iPhone 12 display unit
has a reoriented display connector coming up from the bottom rather than the side
The notch for the True Depth camera system seems to be about the same size.
Phil Schiller reduces role at Apple
He will step down from his role as senior vice president of Worldwide Marketing to become an Apple Fellow
Greg Joswiak will be stepping into the SVP of Worldwide Marketing role.
“Jaws” has served as vice president of worldwide product marketing, so his role is basically being expanded.
Schiller will still be involved at Apple reporting directly to Tim Cook, but his roles will be different
Schiller will continue to “lead the App Store and Apple events.
And will continue to provide “thought partnership and guidance”
Schiller noted that we want to remain at Apple as long as they’ll have him, but is backing away from his existing role to make more time in the future for “family, friends, and a few personal projects”.
Next Apple Watch could bring blood oxygen monitoring
According to reports from DigiTimes
The report says Apple has been working closely with Taiwanese partner ASE Technology to keep their sensor game up
Code in iOS 14 also points to the addition of blood oxygen monitoring.
If the watch detects a drop below 95 to 100 percent saturation it would notify the wearer as that could be a sign of t a serious respiratory or cardiac problem
The report seems to suggest the feature might require a new Series 6 Apple Watch
The feature also could potentially be enabled for older devices
iFixit has noted that the sensors on Apple Watch going back to 2015 have had the ability to monitor blood oxygen levels
Apple has never done anything with the feature though
It’s possible Apple has been waiting for better more accurate sensor technology?
Apple “Everything” Gift Cards
Apple is finally fixing their gift cards, at least in the US (for now)
No more different cards for Apple Store vs App Store and iTunes (Music, Movies, etc.)
The new Apple gift cards will work for everything including in store, in app, and with services.
Old Apple Store cards still work in the Apple Store, but older App Store & iTunes Gift Cards can now go into your Apple Account Balance, and can be used to buy Apple products, accessories, games, music, movies, TV shows, and more.
Might mean the death of “discounted” iTunes Gift Card packages?
iPhone as Payment Terminals
A Bloomberg report says that Apple has acquired mobile payment startup Mobeewave for about $100 million
The company developed an App and technology that allows any NFC enabled smartphone to capture payments from NFC payment cards
Apple is likely looking to expand Apple Pay options for retailers and this would basically allow any iPhone to become a “tap to pay” terminal.
Of course Apple never comments on their purchase or plans for companies that they acquire.
Apple also acquired the talent from the Mobeewave team, so safe to assume they tech will help expand Apple’s various Apple Pay and NFC initiatives.
“Unpatchable” Secure Enclave hack
Chinese hackers from the Pangu Team report finding a security hole in the hardware related to the secure enclave
The flaw is actually in the memory controller that potentially lets hackers to acquire data that would normally be viewed and used by only the Secure Enclave
because it’s in hardware it’s technically “unpatchable”
The exploit was disclosed by the team at the Mobile Security Conference in Shanghai
Affects all Apple chips between the A7 and A11 Bionic
Any exploit would require physical access to the device.
And it’s noted that the issue cannot be used in browser-based or app-based jailbreaks
More likely a concern for corporate espionage and nation state hacking
Apple TV+ adds another “first look” deal
Coming from “Deadline”
This time with Appian Way Productions, a film and television production company founded by actor Leonardo DiCaprio
Apple is already working on two upcoming projects with Appian Way
A thriller starring Elisabeth Moss called “Shining Girls”
The Martin Scorsese film, “Killers of the Flower Moon” which will star DiCaprio and Robert De Niro
Apple has been picking up a lot of “first looks” which could give their Apple TV+ service a leg up over the competition as it means they’ll have they first shot at projects coming from many a list directors, actors, and production companies.
In addition to the Appian Way deal Apple’s landed “first looks” with A24, Idris Elba's Green Door Pictures, Ridley Scott's Scott Free Productions, Justin Lin's Perfect Storm Entertainment, and others.
Apple has also inked a deal for a new detective drama series with the Team Downey production company run by Robert Downey Jr. and Susan Downey
The series is based on Toronto Life article, "The Sting”, writen by the series co-producer Michael Lista.
Adam Perlman will also server as writer and executive producer.
Robert Downey, Jr. will has a supporting role in the series.
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