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Opening
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Apple Retail summary
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Macs
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MacBook Pro and iMac are the 1 best selling notebook and desktop in the US.
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The Mac outgrew the PC market by almost 6x
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NPD August 2011, Apple 23% market share (year over year growth?)
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OS X Lion
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Over 6M copies of Lion downloaded
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80% more sales than Snow Leopard
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iPod
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78% Market Share
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Over 300 million iPods have been sold
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Microsoft discontinued the Zune
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iPhone
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iPhone 4 represents over half the iPhones Apple has ever sold
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93% of the Fortune 500 are testing or deploying the iPhone
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70% very satisfied customers, vs. 49% for HTC (next closest) (source: ChangeWave, June 2011)
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5% share of the overall market in handsets
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"This is an enormous opportunity for us."
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iPad
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95% consumer satisfaction rates
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Schools, Pilots, Hostpitals and using or test piloting iPads
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92% of the Fortune 500 companies are testing or deploying iPad
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3 out 4 tablets sold are iPads
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iOS
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Sold more than a 250 Billion iOS devices. iOS the number 1 mobile OS
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61% of the Mobile Browsing market (Net Applications Aug 2011)
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500k apps on the App Store.
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140k of these are made for the iPad
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18 Billion apps downloaded
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$3B paid out to developers
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New App, Cards
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Create on the phone and Apple mails them
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Templates look like the ones in iPhoto
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Push notification when it mails and arrives
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App Free, available Oct. 12th. Cards: $2.99 mailed in US, $4.99 elsewhere.
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iOS 5
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Reviewed the 10 features the showed off at WWDC
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Notifications
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iMessage
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Reminders
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Twitter integration
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Newstand
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Camera App. Photo from lock screen, editing.
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Safari, Tabbed browsing
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Mail enhancements
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PC Free
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Game Center
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Free update. Available October 12th.
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iCloud
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iTunes in the Cloud
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Photo Stream, like iTunes in the cloud for photos
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Back in the cloud
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Find My iPhone
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Find my Friends
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Friends and Family location service
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Find people by location
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Set location sharing blocks of time
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Temporary sharing options
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Privacy and parental controls
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Free for iOS 5 and Lion users
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iTunes Match Music service, USD $25/yr.
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Launches October 12th
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iPod Nano
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Improved multi-touch. Bigger icons. Swipe between instead of grid.
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Improved the fitness. No sensors needed.
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New watch faces. Chronograph style, Micky and Minnie Mouse, etc.
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Available today. Lower Price: $129 8GB $149 16GB
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iPod Touch
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Added White
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Available on October 12th.
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64GB, USD $399.00
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32GB $299.00
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8GB USD $199.00
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iPhone 4s
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Dual Core A5 with up to 7x faster graphics
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Improved battery.
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8 hours of 3G talk time.
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9 hours of wi fi browsing.
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Improved antenna design, "It can now intelligently switch between two antennas between send and receive to make even better call quality.”
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Improved HSDPA.
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Apple claims that matches 4G and is faster in "real world" use
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Computerworld recorded a 13.3Mbps average download speed on Verizions LTE 4G network, but a 26.1MBPS peak
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Old Theoretical max of 5.8 up and 7.2 down — now same up but down doubles to almost 14.4Mbps.
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Worldphone. iPhone 4S has both GSM and CDMA.
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Camera
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New sensor. 8 megapixels.
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Up to 3264-by-2448-pixels
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A Hybrid IR filter. Better color
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Wider improved optics
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5 lens elements
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30% more sharpness
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f/2.4 lens
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73% more light from backside sensor.
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Faster (1/3rd faster). Apple claims 1.1 seconds to first photo and 0.5 sec between shots.
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Apple designed Image Processor "chip" in the A5
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Face detection. Better white balance.
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Video
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1080p
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Real-time image stabilization
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Temporal Noise reduction
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Siri
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Voice recognition and language parsing
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Also does text to speech
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Contextual, build one command on top of a response
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Dictation
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In Beta
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Launching with support for English, French, and German
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The app is being removed and it will be iPhone 4s exclusively
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Available on AT&T, Verizon, and Sprint in US
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Pricing
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16GB, USD $199.00
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32GB, USD $299.00
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64GB, USD $399.00
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iPhone 4, USD $99.00
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iPhone 3GS, Free
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All pricing requires a 2-year contract
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Pre-orders start October 7th, Release October 14th
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US, Canada, Australia, UK, France, Germany, Japan
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Launch in 28 additional countries on October 28th
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70 countries total by the end of the year.
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